FRIGHTFEST ANNOUNCES THREE-YEAR HEADLINE SPONSORSHIP FROM HORROR CHANNEL
As well as the surprising announcement about another change of venue earlier this year, Frightfest also parted ways with its long term headline sponsor Film4. While fans scrambled to research new options for accommodation in a different part of London, most of us paid no attention or thought to who the new sponsor might be. But we needn't have worried, even if we were paying attention, as Frightfest has just announced a three-year headline sponsorship deal with Horror Channel. No strangers to Frightfest (the TV channel has had its own sponsored auditorium in previous years), Horror Channel will now adorn everything that is Frightfest for at least the next three festivals. Full info below, read on...
Horror Channel and FrightFest have agreed a three-year partnership deal, which sees the CBS Studios International / AMC Networks International – UK owned channel become headline sponsor for the UK’s biggest and most popular genre film festival.
Chris Sharp, Chief Programming Officer, AMC Networks International – UK, said today: "Horror is coming home. We were FrightFest’s banner sponsor in 2005 and 2006 and have maintained a very close partnership with the organisers and fans ever since. We’re thrilled to further cement that ‘bloody bond’ and look forward to celebrating the festival with a frighteningly good season of FrightFest favourites on the channel in August."
FrightFest co-director Alan Jones said added: "FrightFest is thrilled to welcome Horror Channel on board as their new headline sponsor. Horror Channel has been a vital part of the FrightFest machinery for many years, so our on-going relationship is already built on solid foundations. Together we recognised the further potential in each other to celebrate the horror fantasy genre on an even wider canvas than before, something followers of both of our brands can appreciate".
As recently announced, Horror Channel FrightFest will relocate to the Vue Shepherd’s Bush for its annual 5-day August Bank Holiday event, taking over all twelve screens between Aug 25 – 29, 2016. Under a 2 year deal with Vue Entertainment, it has the option to return to the Vue Leicester Square in 2017.
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